The old Shopify store wasn't converting, the homepage read more like a blog than a shop, and a cluttered backend made products hard to manage. I redesigned both the front and back end.

TTM's old Shopify site wasn't converting. The homepage read more like a personal blog than a shop, too many categories made products hard to find, and a messy custom backend made it painful for the team to fill in product details. It needed a rebuild on both sides of the screen.
Reworked the messy custom backend so the team knows exactly what to fill in, and it renders properly on the front.
A conversion-first homepage, reorganised category pages with better filtering, and dynamic spec tables that build from metafields per product and category.
Redesigned About and Contact to match, plus two reusable Facebook/Instagram ad landing pages the client can reuse for campaigns.
The redesign lifted conversion and speed across the board, turning a slow, hard-to-shop store into a fast, focused one.




“Absolute Empfehlung! Die Umsetzung war professionell, zuverlässig und genau so, wie ich es mir vorgestellt habe. Besonders herausragend waren der Service und die schnelle Erreichbarkeit. Das Ergebnis hat meine Erwartungen sogar übertroffen, ich würde jederzeit wieder mit Dat Design Lab zusammenarbeiten.”
Absolute recommendation. The work was professional, reliable and exactly how I imagined it. The service and quick responsiveness stood out, and the result even exceeded my expectations. I'd work with Dat Design Lab again any time.