{"id":11098,"date":"2026-11-02T18:27:11","date_gmt":"2026-11-02T18:27:11","guid":{"rendered":"https:\/\/datdesignlab.com\/?page_id=11098"},"modified":"2026-11-02T18:27:11","modified_gmt":"2026-11-02T18:27:11","slug":"herramientas","status":"publish","type":"page","link":"https:\/\/datdesignlab.com\/es\/tools\/","title":{"rendered":"Herramientas gratis de sitio web y SEO"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"11098\" class=\"elementor elementor-11098 elementor-bc-flex-widget\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-34d07c6 e-flex e-con-boxed e-con e-parent\" data-id=\"34d07c6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c000db2 elementor-widget elementor-widget-html\" data-id=\"c000db2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<style>\r\n  \/* ===== Service\/landing page styles (scoped, reuse global tokens; safe fallbacks) ===== *\/\r\n  .sv-wrap{--sv-gold:var(--accent,#B9B27A);--sv-gold-ink:#7A7245;--sv-ink:var(--ink,#0B0C0E);--sv-dark:var(--dark,#0B0C0E)}\r\n  .sv-lead{max-width:56ch;font-size:clamp(17px,2vw,20px);line-height:1.6;color:#cfcfcf;margin:18px 0 26px}\r\n  .sv-hero-cta{display:flex;flex-wrap:wrap;gap:14px;margin-top:8px}\r\n  .sv-section{padding:clamp(48px,6vw,84px) var(--pad,24px)}\r\n  .sv-in{max-width:var(--maxw,1160px);margin:0 auto}\r\n  .sv-band--tint{background:rgba(185,178,122,.07)}\r\n  .sv-band--dark{background:var(--sv-dark);color:#fff;border-radius:var(--radius-lg,24px);margin:0 var(--panel-inset,0)}\r\n  .sv-eyebrow{display:inline-block;font:600 12px\/1 var(--font-body,Inter),sans-serif;letter-spacing:.18em;text-transform:uppercase;color:var(--sv-gold-ink);margin-bottom:14px}\r\n  .sv-band--dark .sv-eyebrow,.sv-eyebrow--on-dark{color:var(--sv-gold)}\r\n  .sv-head{max-width:680px;margin:0 0 42px}\r\n  .sv-head--center{margin-left:auto;margin-right:auto;text-align:center}\r\n  .sv-head h2{font-size:clamp(27px,3.7vw,42px);line-height:1.1;color:var(--sv-ink);margin:0}\r\n  .sv-band--dark .sv-head h2{color:#fff}\r\n  .sv-head p{margin:14px 0 0;color:var(--muted,#555);font-size:17px;line-height:1.6;max-width:60ch}\r\n  .sv-band--dark .sv-head p{color:#cfcfcf}\r\n  .sv-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:18px}\r\n  .sv-card{background:#fff;border:1px solid rgba(11,12,14,.09);border-radius:var(--radius,16px);padding:26px 26px 28px;transition:transform .18s ease,box-shadow .18s ease,border-color .18s ease}\r\n  .sv-card:hover{transform:translateY(-4px);box-shadow:0 18px 40px -22px rgba(11,12,14,.35);border-color:rgba(185,178,122,.6)}\r\n  .sv-card h3{font-size:19px;margin:0 0 8px;color:var(--sv-ink)}\r\n  .sv-card p{margin:0;color:var(--muted,#555);font-size:15px;line-height:1.6}\r\n  .sv-ic{width:46px;height:46px;border-radius:12px;background:rgba(185,178,122,.16);color:var(--sv-gold-ink);display:grid;place-items:center;margin-bottom:16px;transition:background .18s ease,color .18s ease}\r\n  .sv-card:hover .sv-ic{background:var(--sv-gold);color:var(--sv-ink)}\r\n  .sv-ic svg{width:22px;height:22px}\r\n  \/* trust strip *\/\r\n  .sv-trust{display:grid;grid-template-columns:repeat(4,1fr);gap:20px;text-align:center}\r\n  .sv-trust__n{font-size:clamp(20px,2.4vw,26px);font-weight:700;color:var(--sv-gold);line-height:1.1}\r\n  .sv-trust__l{margin-top:6px;font-size:13.5px;color:#bdbdbd;line-height:1.45}\r\n  \/* business-type chips *\/\r\n  .sv-trades{display:grid;grid-template-columns:repeat(4,1fr);gap:12px}\r\n  .sv-trade{display:flex;align-items:center;gap:11px;background:#fff;border:1px solid rgba(11,12,14,.1);border-radius:999px;padding:12px 18px;transition:background .18s ease,color .18s ease,border-color .18s ease}\r\n  .sv-trade:hover{background:var(--sv-ink);border-color:var(--sv-ink)}\r\n  .sv-trade:hover .sv-trade__t,.sv-trade:hover .sv-trade__s{color:#fff}\r\n  .sv-trade:hover .sv-dot{background:var(--sv-gold)}\r\n  .sv-dot{flex:0 0 auto;width:8px;height:8px;border-radius:50%;background:var(--sv-gold);box-shadow:0 0 0 4px rgba(185,178,122,.18)}\r\n  .sv-trade__t{font-weight:600;color:var(--sv-ink);font-size:15px;line-height:1.15}\r\n  .sv-trade__s{display:block;font-weight:400;font-size:12.5px;color:var(--muted-2,#8A8F98);margin-top:2px}\r\n  \/* process *\/\r\n  .sv-steps{display:grid;grid-template-columns:repeat(3,1fr);gap:18px}\r\n  .sv-step{background:#fff;border:1px solid rgba(11,12,14,.09);border-radius:var(--radius,16px);padding:28px 26px}\r\n  .sv-step__n{width:52px;height:52px;border-radius:50%;border:2px solid var(--sv-gold);color:var(--sv-gold-ink);display:grid;place-items:center;font-weight:700;font-size:20px;margin-bottom:16px}\r\n  .sv-step h3{font-size:19px;margin:0 0 8px;color:var(--sv-ink)}\r\n  .sv-step p{margin:0;color:var(--muted,#555);font-size:15px;line-height:1.6}\r\n  \/* comparison table *\/\r\n  .sv-tablewrap{overflow-x:auto;border:1px solid rgba(11,12,14,.1);border-radius:var(--radius,16px);background:#fff}\r\n  .sv-table{width:100%;border-collapse:collapse;min-width:620px;font-size:15px}\r\n  .sv-table th,.sv-table td{padding:16px 20px;text-align:left;border-bottom:1px solid rgba(11,12,14,.08);line-height:1.55;vertical-align:top}\r\n  .sv-table thead th{background:var(--sv-ink);color:#fff;font-size:13.5px;letter-spacing:.04em;text-transform:uppercase;font-weight:600;border-bottom:none}\r\n  .sv-table tbody tr:last-child td{border-bottom:none}\r\n  .sv-table tbody th{font-weight:600;color:var(--sv-ink);width:26%;background:rgba(185,178,122,.07)}\r\n  .sv-table td{color:var(--muted,#555)}\r\n  \/* pricing *\/\r\n  .sv-price{background:var(--sv-dark);color:#e9e9e9;border-radius:var(--radius-lg,24px);padding:clamp(40px,6vw,64px);margin:0 var(--panel-inset,0);text-align:center;border:1px solid rgba(185,178,122,.22)}\r\n  .sv-price h2{color:#fff;font-size:clamp(26px,3.6vw,38px);margin:0 0 6px}\r\n  .sv-price__big{font-size:clamp(38px,6.5vw,58px);font-weight:700;color:var(--sv-gold);line-height:1;margin:16px 0 10px}\r\n  .sv-price p{color:#cfcfcf;max-width:54ch;margin:8px auto;font-size:16px;line-height:1.6}\r\n  .sv-price .ddl-btn{margin-top:22px}\r\n  .sv-price .ddl-btn,.sv-price .ddl-btn:hover,.sv-price .ddl-btn:focus{background:var(--sv-gold)!important;color:var(--sv-ink)!important}\r\n  \/* hero featured image *\/\r\n  .sp-hero--img{position:relative;overflow:hidden;isolation:isolate;background:var(--dark,#0B0C0E)}\r\n  .sp-hero--img .sp-hero__bg{position:absolute;inset:0;z-index:0;margin:0;pointer-events:none}\r\n  .sp-hero--img .sp-hero__bg img{width:100%;height:100%;display:block;object-fit:cover;object-position:center 40%;opacity:.45}\r\n  .sp-hero--img .sp-hero__bg::after{content:\"\";position:absolute;inset:0;background:linear-gradient(180deg,rgba(11,12,14,.58) 0%,rgba(11,12,14,.34) 45%,rgba(11,12,14,.80) 100%)}\r\n  .sp-hero--img .sp-hero__in{position:relative;z-index:1}\r\n  \/* bottom CTA (same as global posts) *\/\r\n  .ddl-ctasec{background:var(--dark);color:#cfcfcf;padding:clamp(56px,8vw,96px) var(--pad);border-radius:var(--radius-lg);margin:0 var(--panel-inset)}\r\n  .ddl-ctasec__in{max-width:var(--maxw);margin:0 auto;display:grid;grid-template-columns:1.25fr 1fr;gap:48px;align-items:center}\r\n  .ddl-ctasec .ddl-eyebrow{color:var(--accent)}\r\n  .ddl-ctasec h2{color:#fff;font-size:clamp(30px,4.6vw,50px);max-width:16ch;line-height:1.08}\r\n  .ddl-ctasec__note{color:#cfcfcf;font-size:16px;line-height:1.6;max-width:46ch;margin:22px 0 0}\r\n  .ddl-ctacard{background:#fff;border-radius:var(--radius);padding:40px;text-align:center}\r\n  .ddl-ctacard h3{font-size:26px;margin-bottom:10px;color:var(--ink)}\r\n  .ddl-ctacard p{margin:0 0 24px;font-size:16px;color:var(--muted)}\r\n  .ddl-ctacard .ddl-btn{width:100%;justify-content:center;padding:16px}\r\n  .ddl-ctasec .ddl-btn,.ddl-ctasec .ddl-btn:hover,.ddl-ctasec .ddl-btn:focus,.ddl-ctasec .ddl-btn:active{background:var(--ink)!important;color:#fff!important}\r\n  @media(max-width:900px){.sv-grid,.sv-steps,.sv-trades{grid-template-columns:repeat(2,1fr)}.sv-trust{grid-template-columns:repeat(2,1fr);gap:26px}}\r\n  @media(max-width:760px){.ddl-ctasec__in{grid-template-columns:1fr;gap:36px}.sp-hero--img .sp-hero__bg img{opacity:.32;object-position:center 45%}}\r\n  @media(max-width:520px){.sv-grid,.sv-steps,.sv-trades{grid-template-columns:1fr}}\r\n<\/style><div class=\"sv-wrap\"><section class=\"sp-hero sp-hero--img\"><figure class=\"sp-hero__bg\" aria-hidden=\"true\"><img src=\"https:\/\/datdesignlab.com\/wp-content\/uploads\/2026\/10\/ddl-service-hero-gold.webp\" alt=\"\" fetchpriority=\"high\" decoding=\"async\"><\/figure><div class=\"sp-hero__in\"><nav class=\"sp-crumbs\" aria-label=\"Breadcrumb\"><a href=\"\/\">Home<\/a><span class=\"sep\">\/<\/span> <span class=\"cur\">Free tools<\/span><\/nav><span class=\"sp-hero__cat\">Free tools<\/span><h1>Free Website and SEO Tools for Small Businesses<\/h1><p class=\"sv-lead\">Two free calculators for small business owners: one estimates what a website will cost you, one checks whether paying for SEO makes sense for your business. No email needed, nothing to sign up for. They use my real 2026 prices and published lead-cost data.<\/p><\/div><\/section>\n<section class=\"sv-section\"><div class=\"sv-in\"><div class=\"sv-head\"><span class=\"sv-eyebrow\">Tools<\/span><h2>Pick a calculator<\/h2><\/div><div class=\"sv-grid\">\n<div class=\"sv-card\"><h3><a href=\"\/tools\/website-cost-calculator\/\">Website cost calculator<\/a><\/h3><p>Choose a site type, add local SEO and a care plan, and see a one-off range plus your first-year total.<\/p><\/div>\n<div class=\"sv-card\"><h3><a href=\"\/tools\/seo-break-even-calculator\/\">SEO break-even calculator<\/a><\/h3><p>Enter your job value, margin and close rate to see how many extra leads SEO must bring in to pay for itself, next to Local Services Ads.<\/p><\/div>\n<\/div><\/div><\/section><\/div><section class=\"ddl-ctasec\">\n  <div class=\"ddl-ctasec__in\">\n    <div>\n      <p class=\"ddl-eyebrow\">Get in touch<\/p>\n      <h2>Want your website off your to-do list?<\/h2>\n      <p class=\"ddl-ctasec__note\">Tell me what your site runs on and what bugs you about it. I'll tell you which plan fits.<\/p>\n    <\/div>\n    <div class=\"ddl-ctacard\">\n      <h3>Pick a plan<\/h3>\n      <p>No pressure. A short call, a straight answer.<\/p>\n      <a class=\"ddl-btn\" href=\"\/contact\/\">Let\u2019s Talk<\/a>\n    <\/div>\n  <\/div>\n<\/section><script type=\"application\/ld+json\">{\"@context\":\"https:\/\/schema.org\",\"@type\":\"CollectionPage\",\"name\":\"Free Website and SEO Tools\",\"url\":\"https:\/\/datdesignlab.com\/tools\/\",\"mainEntity\":{\"@type\":\"ItemList\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"url\":\"https:\/\/datdesignlab.com\/tools\/website-cost-calculator\/\",\"name\":\"Website cost calculator\"},{\"@type\":\"ListItem\",\"position\":2,\"url\":\"https:\/\/datdesignlab.com\/tools\/seo-break-even-calculator\/\",\"name\":\"SEO break-even calculator\"}]}}<\/script>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"class_list":["post-11098","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/datdesignlab.com\/es\/wp-json\/wp\/v2\/pages\/11098","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/datdesignlab.com\/es\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/datdesignlab.com\/es\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/datdesignlab.com\/es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/datdesignlab.com\/es\/wp-json\/wp\/v2\/comments?post=11098"}],"version-history":[{"count":1,"href":"https:\/\/datdesignlab.com\/es\/wp-json\/wp\/v2\/pages\/11098\/revisions"}],"predecessor-version":[{"id":11103,"href":"https:\/\/datdesignlab.com\/es\/wp-json\/wp\/v2\/pages\/11098\/revisions\/11103"}],"wp:attachment":[{"href":"https:\/\/datdesignlab.com\/es\/wp-json\/wp\/v2\/media?parent=11098"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}