{"id":10635,"date":"2026-07-10T16:22:34","date_gmt":"2026-07-10T16:22:34","guid":{"rendered":"https:\/\/datdesignlab.com\/?page_id=10635"},"modified":"2026-10-19T16:04:30","modified_gmt":"2026-10-19T16:04:30","slug":"sitio-web-sonder-services","status":"publish","type":"page","link":"https:\/\/datdesignlab.com\/es\/portfolio\/sonder-services-website\/","title":{"rendered":"Dise\u00f1o del sitio web de Sonder Services | Dat Design Lab"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"10635\" class=\"elementor elementor-10635\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-863dc4c e-flex e-con-boxed e-con e-parent\" data-id=\"863dc4c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ad2ac38 elementor-widget elementor-widget-html\" data-id=\"ad2ac38\" data-element_type=\"widget\" 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var(--line);padding-top:20px;font-size:13px;color:#9a9aa2}\r\n<\/style>\r\n<div class=\"ddl-cs\">\r\n<header class=\"hero\"><div class=\"wrap hero-inner\">\r\n<div class=\"crumbs\"><a href=\"https:\/\/datdesignlab.com\/portfolio\/\">Portfolio<\/a> &nbsp;\/&nbsp; Sonder Services<\/div>\r\n<div class=\"eyebrow\">Agency \u00b7 Google Ads<\/div>\r\n<h1>A Focused Site for a Focused Agency<\/h1>\r\n<p class=\"lede\">A specialist Google Ads agency needed a website as sharp as the service, in English and German. I designed and built it, host it, and handle the ongoing SEO.<\/p>\r\n<div class=\"hero-media\"><video class=\"cs-video\" muted loop playsinline preload=\"none\" data-src-desktop=\"\/wp-content\/uploads\/2026\/10\/sonder-case-study-16x9-1.mp4\" data-src-mobile=\"\/wp-content\/uploads\/2026\/10\/sonder-case-study-4x5-1.mp4\" data-poster-desktop=\"\/wp-content\/uploads\/2026\/10\/sonder-case-study-poster-16x9-1.webp\" data-poster-mobile=\"\/wp-content\/uploads\/2026\/10\/sonder-case-study-poster-4x5-1.webp\" aria-label=\"Sonder Services website: the new site, inner pages and results\"><\/video><\/div>\r\n<div class=\"metastrip\"><div><div class=\"k\">Services<\/div><div class=\"v\">Design, Build, Copy (EN\/DE), SEO &amp; Hosting<\/div><\/div><div><div class=\"k\">Client<\/div><div class=\"v\">Sonder Services<\/div><\/div><div><div class=\"k\">Industry<\/div><div class=\"v\">Marketing \/ Google Ads<\/div><\/div><div><div class=\"k\">Location<\/div><div class=\"v\">Europe<\/div><\/div><\/div>\r\n<\/div><\/header>\r\n\r\n<section><div class=\"wrap\"><div class=\"sec-head\"><div class=\"eyebrow\">The Challenge<\/div>\r\n<h2>A site as focused as the service<\/h2><p class=\"lead\">Sonder Services needed a proper home for their Google Ads business, one that felt as specialist and credible as the work, spoke to both English and German clients, and turned visitors into audit enquiries instead of just looking nice.<\/p><\/div><\/div><\/section>\r\n\r\n<section><div class=\"wrap\">\r\n<div class=\"sec-head\"><div class=\"eyebrow\">The Approach<\/div><h2>Clarity as a conversion strategy<\/h2><\/div>\r\n<div class=\"grid3\"><div class=\"card\"><div class=\"n\">1<\/div><h3>Minimal, trust-first design<\/h3><p>Generous whitespace and restrained type so the credibility, not the decoration, carries the page.<\/p><\/div><div class=\"card\"><div class=\"n\">2<\/div><h3>Service clarity<\/h3><p>Core services in clean cards, each with a single job and outcome, no jargon.<\/p><\/div><div class=\"card\"><div class=\"n\">3<\/div><h3>Bilingual &amp; conversion-led<\/h3><p>Copy written in English and German, with a repeated &#x27;Free Account Audit&#x27; CTA guiding every visitor to one action.<\/p><\/div><\/div><\/div><\/section>\r\n\r\n<section class=\"sec-plain\"><div class=\"band\"><div class=\"eyebrow\">Results &amp; Impact<\/div>\r\n<h2 style=\"color:#fff;margin-top:12px;max-width:20ch\">A site that turns focus into enquiries<\/h2>\r\n<div class=\"metrics\"><div class=\"metric\"><div class=\"num\">Page 1<\/div><div class=\"lb\">Core Google Ads terms, EN &amp; DE<\/div><\/div><div class=\"metric\"><div class=\"num\">3x<\/div><div class=\"lb\">Audit enquiries, first quarter<\/div><\/div><div class=\"metric\"><div class=\"num\">+260%<\/div><div class=\"lb\">Organic traffic off a low base<\/div><\/div><div class=\"metric\"><div class=\"num\">EN + DE<\/div><div class=\"lb\">Copy written in-house<\/div><\/div><\/div>\r\n<p class=\"qual\">A focused, bilingual site that ranks for the terms that matter in both markets and steadily turns visitors into audit enquiries.<\/p><\/div><\/section>\r\n\r\n<section><div class=\"wrap\">\r\n<div class=\"sec-head\"><div class=\"eyebrow\">What I Delivered<\/div><h2>Design, build, and everything after<\/h2><\/div>\r\n<ul class=\"delivered\"><li><span class=\"ck\">\u2713<\/span><span>Website design he loved on sight<\/span><\/li><li><span class=\"ck\">\u2713<\/span><span>WordPress + Elementor build<\/span><\/li><li><span class=\"ck\">\u2713<\/span><span>Bilingual copywriting (EN + DE)<\/span><\/li><li><span class=\"ck\">\u2713<\/span><span>On-page SEO optimisation<\/span><\/li><li><span class=\"ck\">\u2713<\/span><span>Google Business Profile creation &amp; optimisation<\/span><\/li><li><span class=\"ck\">\u2713<\/span><span>Monthly blog posts &amp; SEO services<\/span><\/li><li><span class=\"ck\">\u2713<\/span><span>Hosting &amp; ongoing maintenance<\/span><\/li><li><span class=\"ck\">\u2713<\/span><span>Mobile-first responsive build<\/span><\/li><\/ul><\/div><\/section>\r\n\r\n<section><div class=\"wrap\"><div class=\"sec-head\" style=\"margin-bottom:28px\"><div class=\"eyebrow\">See The Build<\/div>\r\n<h2>A scroll through the finished agency site<\/h2><\/div><div class=\"media-wrap\"><div class=\"frame\"><div class=\"bar\"><span class=\"dot\"><\/span><span class=\"dot\"><\/span><span class=\"dot\"><\/span><span class=\"url\">travissonder.com<\/span><\/div><div class=\"carousel\"><div class=\"track\"><div class=\"slide\" data-label=\"Services page\"><img decoding=\"async\" src=\"https:\/\/datdesignlab.com\/wp-content\/uploads\/2026\/07\/sonder-service-carousel-services-page.webp\" alt=\"Services page\" loading=\"lazy\"><\/div><div class=\"slide\" data-label=\"Ways to work together\"><img decoding=\"async\" src=\"https:\/\/datdesignlab.com\/wp-content\/uploads\/2026\/07\/sonder-services-carousel-ways-to-work-section.webp\" alt=\"Ways to work together\" loading=\"lazy\"><\/div><div class=\"slide\" data-label=\"Company &amp; proof\"><img decoding=\"async\" src=\"https:\/\/datdesignlab.com\/wp-content\/uploads\/2026\/07\/sonder-services-carousel-company-info.webp\" alt=\"Company &amp; proof\" loading=\"lazy\"><\/div><div class=\"slide\" data-label=\"Services overview\"><img decoding=\"async\" src=\"https:\/\/datdesignlab.com\/wp-content\/uploads\/2026\/07\/sonder-services-carousel-services-preview-section.webp\" alt=\"Services overview\" loading=\"lazy\"><\/div><\/div><button class=\"car-btn prev\" aria-label=\"Previous\">&#8249;<\/button><button class=\"car-btn next\" aria-label=\"Next\">&#8250;<\/button><\/div><\/div><div class=\"dots\"><button class=\"on\" data-i=\"0\" aria-label=\"slide 1\"><\/button><button class=\"\" data-i=\"1\" aria-label=\"slide 2\"><\/button><button class=\"\" data-i=\"2\" aria-label=\"slide 3\"><\/button><button class=\"\" data-i=\"3\" aria-label=\"slide 4\"><\/button><\/div><div class=\"car-caption\">Services page<\/div><\/div><\/div><\/section>\r\n\r\n<section><div class=\"wrap\"><div class=\"quote\">\r\n<div class=\"stars\">\u2605\u2605\u2605\u2605\u2605<\/div>\r\n<p class=\"\">&ldquo;The UX design exceeded my expectations, and I can confidently say I now have the website I always envisioned for myself and my clients. Dat is not only highly skilled and professional but also incredibly efficient and supportive at every stage of the process.&rdquo;<\/p>\r\n\r\n<div class=\"who\"><div class=\"av\">T<\/div><div><div class=\"nm\">Travis Sonder<\/div><div class=\"rl\">Founder &amp; CEO, Sonder Services<\/div><\/div><\/div>\r\n<\/div><\/div><\/section>\r\n\r\n<section><div class=\"wrap\"><div class=\"eyebrow\">More Work<\/div><div class=\"related\">\r\n<a class=\"rel\" href=\"https:\/\/datdesignlab.com\/portfolio\/krakow-tasty-tour-website\/\"><div class=\"dir\">&#8249; Previous<\/div><h4>Krakow Tasty Tour<\/h4><\/a>\r\n<a class=\"rel\" href=\"https:\/\/datdesignlab.com\/portfolio\/hotspot-travels-website\/\"><div class=\"dir\">Next &#8250;<\/div><h4>Hotspot Travels<\/h4><\/a>\r\n<\/div><\/div><\/section>\r\n<\/div>\r\n<script>\r\n(function(){var v=document.querySelector('.cs-video');if(!v)return;var m=window.matchMedia('(max-width:760px)').matches;v.poster=v.dataset[m?'posterMobile':'posterDesktop'];v.src=v.dataset[m?'srcMobile':'srcDesktop'];if(!window.matchMedia('(prefers-reduced-motion: reduce)').matches){v.autoplay=true;v.play().catch(function(){});}})();\r\ndocument.querySelectorAll('.media-wrap').forEach(w=>{\r\n  const track=w.querySelector('.track'); if(!track) return;\r\n  const dots=[...w.querySelectorAll('.dots button')]; let i=0;\r\n  const n=track.children.length;\r\n  const cap=w.querySelector('.car-caption');\r\n  const go=k=>{i=(k+n)%n; track.style.transform=`translateX(${-i*100}%)`; dots.forEach((d,j)=>d.classList.toggle('on',j===i)); if(cap){const s=track.children[i]; cap.textContent=(s&&s.dataset.label)||'';}};\r\n  w.querySelector('.next')?.addEventListener('click',()=>go(i+1));\r\n  w.querySelector('.prev')?.addEventListener('click',()=>go(i-1));\r\n  dots.forEach(d=>d.addEventListener('click',()=>go(+d.dataset.i)));\r\n});\r\nconst ba=document.getElementById('ba');\r\nif(ba){const r=document.getElementById('baRange'),bf=document.getElementById('baBefore'),h=document.getElementById('baHandle');\r\n  const set=v=>{bf.style.clipPath=`inset(0 ${100-v}% 0 0)`;h.style.left=v+'%';};\r\n  r.addEventListener('input',e=>set(+e.target.value));set(50);}\r\n<\/script>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Un sitio web limpio y biling\u00fce (ingl\u00e9s\/alem\u00e1n) para una agencia especializada en Google Ads, hecho para demostrar experiencia r\u00e1pido y convertir visitas en solicitudes de auditor\u00eda gratuita.<\/p>","protected":false},"author":1,"featured_media":10855,"parent":5535,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"class_list":["post-10635","page","type-page","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/datdesignlab.com\/es\/wp-json\/wp\/v2\/pages\/10635","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/datdesignlab.com\/es\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/datdesignlab.com\/es\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/datdesignlab.com\/es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/datdesignlab.com\/es\/wp-json\/wp\/v2\/comments?post=10635"}],"version-history":[{"count":13,"href":"https:\/\/datdesignlab.com\/es\/wp-json\/wp\/v2\/pages\/10635\/revisions"}],"predecessor-version":[{"id":10952,"href":"https:\/\/datdesignlab.com\/es\/wp-json\/wp\/v2\/pages\/10635\/revisions\/10952"}],"up":[{"embeddable":true,"href":"https:\/\/datdesignlab.com\/es\/wp-json\/wp\/v2\/pages\/5535"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/datdesignlab.com\/es\/wp-json\/wp\/v2\/media\/10855"}],"wp:attachment":[{"href":"https:\/\/datdesignlab.com\/es\/wp-json\/wp\/v2\/media?parent=10635"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}